Visable 360
The B2B magazine for digital sales
Visable 360
The B2B magazine for digital sales

Interviews

Visable is an expert for online visibility in the B2B sector. Therefore we exchange experiences and success stories with industry professionals. Here you can find our interviews.

 

Colleagues collecting plastic bottles in a park

Interviews

Interview: Purpose-driven marketing for B2B

More and more companies want to follow a higher goal, a purpose or cause. What the story is behind this, what exactly it looks like and which special characteristics need to be considered for the B2B segment are explained by strategy consultant Nina Rieke in this interview. 

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Experts tell: Know-how in online marketing 

Interview customer experience management

Interviews

“Customer experience management has its competitive advantages”

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Colleagues looking at a B2B facebook page

Interviews

“Facebook is really important for the B2B segment!”

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Colleagues talking about data

Interviews

“If you can read data, you can understand the customer”

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Experiences

Visable customer John Biesterfeld, founder and CEO of Bieglo

Interviews

Experiences with “Wer liefert was”: John Biesterfeld from BIEGLO

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Visable customer Robert Pouget, managing director of Pouget Rails

Interviews

Pouget Rails: Export on the right track

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All of our interviews at a glance:

Woman presenting crisis communication plan

Interviews

“The corona crisis is catalysing a critical turning point in communication.”

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Visable customer John Biesterfeld, CEO and founder of BIEGLO

Interviews

BIEGLO achieves strong growth with niche product

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Interview corporate podcast

Interviews

“A podcast is the ideal format for explaining complex products.”

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Colleagues discussing SEO trends

Interviews

SEO trends in B2B: what to expect in 2020

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Google maps on desktop

Interviews

“Local SEO pays off for every B2B company.”

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Colleagues discussing good lead management strategy

Interviews

How does good lead management work? An expert explains.

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Visable customer John Biesterfeld, founder and CEO of Bieglo

Interviews

Experiences with “Wer liefert was”: John Biesterfeld from BIEGLO

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Colleagues looking at a B2B facebook page

Interviews

“Facebook is really important for the B2B segment!”

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Visable customer Robert Pouget, managing director of Pouget Rails

Interviews

Pouget Rails: Export on the right track

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A new umbrella for "Wer liefert was" and Europages

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