Visable determines the demand trends and current market developments in the SME sector. The europages sourcing barometer lists on a quarterly basis what German and international SMEs are increasingly looking for in the B2B segment.
Exploring SME Demand Trends for Online Success
The gathered data are quite solid as the platform counts 7 290 000 visitors wordwide, handles 15 560 000 searches in 26 languages and copes with 200 000 products and services. More than 3 000 new company profiles featuring actionable industrial information are created monthly on europages. Of importance are not only the most searched products in the past quarter, but also the largest increases in product searches, from which trends can be derived. Also of interest are the changes in the top 10 countries for search queries or quotation requests in order to assess the potential of individual markets.
Cosmetics and foods are on top of the products buyers searched for
Interesting is the increase in product searches where – compared to the first quarter 2022 - mens cloths record a plus of 268 percent and meat a plus of 132 percent. So the type of fabric, the supply chain behind the production and transport of products play a more and more important role among consumers.
6 million professional buyers are waiting for you!
Present your product range online to buyers and make sure that your company is visible to the right people. Expand your internet presence with a free profile on wlw.
The shopping queens and kings are the French and the Italien
Looking on the searching behaviour France, Italy, Germany, Turkey, Spain and Nigeria remain on the top of the list. The US, Poland and the Netherlands have increased the searches, only UK lost pace. Within all that the most targeted country for searches was Gemany – so “Made in Germany” obviously still is an argument for buyers to decide for goods.
